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Beauty aficionados know a good lipstick swatch when they see one. So when we spotted a Reddit user who tried on 97 different lip colors and took photos of each shade to share with the world, we were ...

Stuti is an English Lit graduate who studied Radio & TV Journalism while pursuing photography. A perfume enthusiast, she enjoys pop-culture commentary. Her dream is to live in a world where beauty is ...

Capitalizing on the liquid lipstick trend with her entrepreneurial business, Blac Chyna's Lashed Liquid Lipstick products are a must-see for any beauty fan who's on the hunt for the next best lip ...

For ladies who love makeup, there's nothing more exciting than an arm full of lipstick swatches (you know, those marks you make when you test a color on the back of your hand or lower arm), unless it ...

If you follow any beauty accounts on Instagram, you’ve probably seen more than your fair share of makeup swatches. From lipsticks and eye shadows to highlighters, people love showing off how different ...

This is not a drill. ColourPop is stepping out and doing something the brand has never done before. Twist-up tube lippies may not be a new thing, but ColourPop is launching traditional bullet lipstick ...

Considering all the highly pigmented liquid lipstick options 2017 has to offer, it seems high time to expand the medium from lips to other body parts. Beauty blogger Daisy Weigt, 32, of Boise, Idaho, ...