Measuring your marketing ROI will give you an idea of what’s working best so you can refocus marketing dollars and stop ...

Despite increased investments in talent and learning development (L&D), most organizations struggle to provide the metrics that CEOs and business leaders care about most: impact and return on ...

In the race to harness the transformative power of generative AI, companies are betting big – but are they flying blind? As billions pour into gen AI initiatives, a stark reality emerges: enthusiasm ...

We're 18 months into the generative AI (GenAI) revolution and we still haven't begun the inexorable slide down from peak expectations. Every time the GenAI movement appears to plateau, a new model ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Have you thought about how to quantify the value of your AI ...

Right now, every conversation about technology seems to revolve around artificial intelligence. However, AI is a broad category — it includes machine learning, robotic process automation, and workflow ...