There’s a new company looking to cut out the middle man when it comes to your teeth. Meet Goby, the first direct-to-consumer rechargeable electric toothbrush from a company that believes your mouth ...

Their direct-to-consumer, rechargeable electric toothbrush–created with design guidance from Prime, the team behind Harry’s Razors–launched last week. It costs $50, which seems about on par to me with ...

It’s hard to get excited about brushing your teeth. That is, unless your toothbrush is particularly exciting. Yes, an exciting toothbrush sounds oxymoronic. But the new Goby All-Black Brush Kit brings ...

The oral care industry is dominated by the big conglomerates Oral-B and Philips. But a new player, Goby, is trying to shake things up with a new direct-to-consumer model, developed with the help of ...

As the current market stands, electric toothbrushes are dominated by a few major companies that can charge whatever they want for an oscillating brushing utensil without many subsititutes. Employing ...

We're taught from a young age to brush our teeth twice a day for two minutes at a time -- but are we ever really told how often we should be switching our toothbrushes? Apparently not! According to ...

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Let's face it, brushing your teeth is an everyday necessity to your personal and dental hygiene, no matter how much you might despise having to do it. But maybe you're like me, and you're not entirely ...