Ferrari and accessible rarely go together, but that’s changing today as the first nine products from a Hot Wheels partnership have been revealed. They mark the first collaboration between the two ...
Today is the day you can own a Ferrari. Or nine of them, in fact, as Hot Wheels has unveiled a new lineup of products as part of its recently announced collaboration with the Prancing Horse brand. The ...
Hot Wheels and Ferrari are gearing up to collaborate again for the first time in over a decade. Announced at the Nuremberg International Toy Fair, Mattel revealed exciting plans to release a full ...
John Neff is a veteran automotive journalist with over two decades of experience leading major outlets such as Autoblog and Motor1. Beginning his career as Editor-in-Chief of Speed, Style & Sound, he ...
In a world where everything Ferrari-branded commands a premium, this new Hot Wheels collection is a breath of fresh air. A quick, real-world anecdote: Walking through the Ferrari museum in Maranello ...
The debut reveals nine models, in fact, and each one punches far above its weight in the categories of design, nostalgia, and flat-out desirability. This is no mere toy release. It’s a tribute, a ...