Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

Coca-Cola made with pure cane sugar hit store shelves and fans love the new formula and it's delicious "bite." ...

Coca-Cola has released more uncanny AI-generated Christmas ads, despite the backlash from last year, prompting calls to boycott the soft drink company. Once again, Coca-Cola is embracing generative AI ...

The Coca-Cola AI Christmas advert can be studied as an example of what happens when a company risks decades of hard-won brand equity through the use of nascent tech that's still not up to the job to ...

I love Diet Coke almost as much as I love water (and I’m only being slightly hyperbolic), so when I saw that Coca-Cola released the brand’s first new holiday flavor, Coca-Cola Holiday Creamy Vanilla, ...

Coca-Cola is bringing its successful 7.5-ounce mini cans to convenience stores for individual purchases starting January 2026. The suggested $1.29 price point creates a low-risk trial opportunity for ...

Coca-Cola remains a high-quality, moat-protected business, but its days of high long-term growth are likely over. Recent Q2 earnings highlight stagnating volume and revenue growth, with organic gains ...