BLACKPINK, BIGBANG, and EXO—representing the 2nd and 3rd generations of K-pop—have announced comebacks, heightening anticipation among global fans. SM Entertainment revealed on the 19th that EXO will ...

BTS and EXO might have taken the K-pop on the global platform in their own capacity, but back home, there has been enough competition between the two groups, or at least between their respective ...

Looking back at the state of K-pop in the past year, it’s clear that the trends have changed. Western influencers were evident more than ever before, with English lyrics taking up the verses, ...

BTS Tops Boy Group Brand Reputation Ahead of Comeback BTS leads boy group brand reputation with 16.84% surge; EXO up 72.86%, ...